“Now is the time for organizations to sit down and evaluate their traffic mix, as well as be quick to change plans based on what they’re seeing in the SERPs. It’s a combination of being transparent but still somewhat opaque, so it’s up to us as SEOs to stay informed and proactive.” – Morgan Flores
Listen as Impressive’s Russ Macumber talks with Andrew Shotland of LocalSEOGuide.com about how he got his start and eventually mastered the strange world of SEO.
Listen as Impressive’s Russ Macumber talks with Brett Farmiloe of Terkel as they explore Bretts career and PR Link Building (plus other topics).
Listen as Impressive’s Russ Macumber talks with Mike Ciffone of Ciffone Digital about his journey into SEO!
Listen as Impressive’s Russ Macumber talks with Andrew Holland of JBH about his journey from the police force into SEO and marketing!
Listen as Impressive’s Russ Macumber talks Technical SEO for Enterprise with Serge Bezborodoc of Jet Octopus!
Listen as Impressive’s Russ Macumber talks with show regular Mordy Oberstein about his recent career change and how Wix is becoming more SEO friendly.
“The SEO industry has grown significantly as everyone uses and transacts online, but the problem is that the curriculum for SEO hasn’t evolved as much as the need for SEO.” – Daniel Foley Carter Learning programming in the late 90s as a young teenager, Daniel Foley Carter indeed has a unique inception story in the
“The biggest challenges in 2023 are really the same as they’ve been for a long time: increasing competition in the SERPs, Google updates, getting buy-in from stakeholders, and winning clients. The hardest thing about SEO for most folks is just understanding what’s really moving the needle and making sure that you focus on that.” –
What is the #1 biggest challenge SEOs face in 2023? “2023 is all gonna be about AI, like what you saw with ChatGPT. With Bing AI’s new chat experience, Google’s Bard and other search engines going into the space, I think 2023 is the year of AI and search.” Barry Schwartz is a Contributing Editor
Listen as Russ Macumber talks with Bart Van Der Meer of Leads.io about his SEO journey and key learnings to date in his career.
Listen as Russ Macumber talks with SEO legend Jess Joyce about her journey from band fan-sites to being an SEO superstar.
We’ll review all of your digital marketing channels and outline what’s working, and what needs to be improved.
We’ll share our approach, covering how we’d scale your marketing – and how it relates to your objectives.
We’ll forecast the results you can expect, as well as your investment and the KPIs involved to get you there.
