The Latest Podcasts

What is the #1 biggest challenge SEOs face in 2023?  “Projecting what Google is gonna do next is gonna be the biggest challenge. I feel like they’ve been tweaking the algorithm every single week. It’s been great for Reforge because we produce high quality content, but a lot of SEO strategies are struggling because of

Listen as Russ Macumber talks Travel SEO with Brennen Bliss of Propellic Episode 19: SEO Success Stories with Brennen Bliss from Propellic  What is the #1 biggest challenge SEOs face in 2023? It’s not new; it’s the lack of transparency and all of the best practice decision-making that everybody is doing, even though there are

What is the #1 biggest challenge SEOs face in 2022?  “A lack of originality. At this point, everyone has the same information about SEO. There are millions of YouTube channels, podcasts… Content from key opinion leaders is available on multiple social media platforms. 10 years ago, there weren’t as many SEO experts, but now everyone’s

What is one actionable takeaway you recommend SEO implement in their website today?                                                                                    

What is the #1 biggest challenge SEOs face in 2022?  “Every niche is becoming more competitive. We need to be more aggressive and relentless with our strategies. SEO is much more expensive than it was 10 years ago. Today a successful SEO approach takes more time, money, content, links, and other technical implementations. The algorithm

What is the #1 biggest challenge SEOs face in 2022?                                                                          “It’s really keeping up with the way that SEO is changing, and it’s not just algorithms but integrating SEO with everything else that we’re doing in marketing.”  “It’s another thing to develop authority. This really goes beyond backlinks and has to do with

“I think one of the biggest challenges facing SEOs in 2022 is getting an accurate understanding of what’s going on in the search results.” – Kevin Indig

“I think one of the biggest challenges [facing SEOs in 2022] is one of the biggest opportunities as well: organic marketing has a real opportunity to push for and get buy-in for further investment.”

Listen as show host Russ Macumber talks with the guru Tom Critchlow about his experience as a consultant working with senior leaders, and his journey to starting The SEO MBA program.

Friend of the show, Steve Wiideman, returns for another episode to give us an update on what he has been doing and his experience working with International House of Pancakes (IHOP).

“The biggest challenge [facing SEOs in 2022] is getting things done, making things happen.” – Eli Schwartz

Listen as show hosts Russ Macumber & Gabriel Grossman talks with author, podcast host and SEO teacher Kate Toon about how she got into the industry and what tips she has for budding SEO ninjas.