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The Latest Podcasts

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EPISODE 15: SEO Success Stories with Dale Bertrand from Fire House Coffee

What is the #1 biggest challenge SEOs face in 2022?                                                                          “It’s really keeping up with the way that SEO is changing, and it’s not just algorithms but integrating SEO with everything else that we’re doing in marketing.”  “It’s another thing to develop authority. This really goes beyond backlinks and has to do with

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Jul
25
2022
EPISODE 14: SEO Success Stories with Kevin Indig from Shopify

“I think one of the biggest challenges facing SEOs in 2022 is getting an accurate understanding of what’s going on in the search results.” – Kevin Indig

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May
23
2022
EPISODE 13: SEO Success Stories with Lindsay Sakraida

“I think one of the biggest challenges [facing SEOs in 2022] is one of the biggest opportunities as well: organic marketing has a real opportunity to push for and get buy-in for further investment.”

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May
09
2022
EPISODE 12: SEO Success Stories with Tom Critchlow of The SEO MBA

Listen as show host Russ Macumber talks with the guru Tom Critchlow about his experience as a consultant working with senior leaders, and his journey to starting The SEO MBA program.

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Apr
18
2022
EPISODE 11: SEO Success Stories with Steve Wiideman of IHOP

Friend of the show, Steve Wiideman, returns for another episode to give us an update on what he has been doing and his experience working with International House of Pancakes (IHOP).

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Apr
04
2022
EPISODE 10: SEO Success Stories with Eli Schwartz

“The biggest challenge [facing SEOs in 2022] is getting things done, making things happen.” – Eli Schwartz

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Mar
20
2022
EPISODE 9: SEO Success Stories with special guest Kate Toon

Listen as show hosts Russ Macumber & Gabriel Grossman talks with author, podcast host and SEO teacher Kate Toon about how she got into the industry and what tips she has for budding SEO ninjas.

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Mar
06
2022
EP 62: NATHAN BUSH – HOW TO RETAIN AND ACQUIRE GOOD TALENT, AND RE-PLATFORMING YOUR BUSINESS

“People want to work for brands and companies that genuinely give a sh*t, that have a purpose that is bigger than selling stuff…” – Nathan Bush Nathan Bush is the director of eSuite, an eCommerce talent agency that recruits the best talent for the fastest-growing retailers, as well as being the facilitator for training programs

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Mar
03
2022
EPISODE 8: SEO Success Stories with Leighann Follis of JLL

Listen as show host Russ Macumber talks with Leighann Follis of JLL about what got her interested in SEO and how she used her passion for learning to turn it into a career.

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Feb
20
2022
EP 61: RAND FISHKIN – REALITY OF ENTREPRENEURSHIP AND OPTIMISING YOUR MARKETING STRATEGY

Our success rate is extremely low, however, when we do get success, it’s so wildly incredible…that we can invest in 1000 companies knowing that only 10 of them will make us any money…” – Rand Fishkin, Sparktoro co-founder A tech entrepreneur, author, blogger, and leader in SEO, Rand Fishkin is well-versed in everything you would

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Feb
17
2022
EPISODE 7: SEO Success Stories with Mordy Oberstein of Semrush

Listen as show host Gabriel Grossman talks with Mordy Oberstein of Semrush about his SEO journey.

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Feb
08
2022
EPISODE 6: SEO Success Stories with Steve Wiideman, talking local SEO for Applebee’s

“Stop following checklists and really think outside the box.” – Steve Wiideman

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Jan
25
2022

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