Get the Audience You Want with Our Video SEO Experts
Want a Cut of the Action?
When more than half of all marketing professionals around the world think video content delivers the best return on investment and more than 85% of businesses produce video in-house, you know you can’t ignore it.
Implement it as part of a winning digital strategy with help from Impressive. We help you stand out from the crowd, delivering exceptional content that’s perfectly targeted to your audience that helps you win customers, boost your website’s SEO and dominate the market.
YouTube: The Cornerstone of any Video SEO Services
that's headed for success.
YouTube is the world’s second largest search engine (no prizes for guessing first!) and it’s transforming the users experience content.
If you want to entertain and convert your audience, you need a video SEO campaign that targets your audience. Whether you want to go nationwide or focus in with a local video SEO campaign, we’ve got you covered.
Whatever your goals, we help you realize the full value of video content, including:
- Making long-form content easy to digest with explainer videos
- Showcase your product with incisive, exciting demos (more than half of consumers feel more confident about a purchase accompanied by a product video!)
- Show the people who make your brand what it is
- Become a thought leader by offering tips and how-to videos related to your industry
What Can Video do for You?
YouTube and other video sharing platforms can deliver a range of benefits to your website, beyond giving you a foothold on one of the world’s largest search engines:
- Drive traffic to your website
- Increase engagement
- Deliver a better user experience
- Offer more mobile-friendly, digestible content
- Improve your website’s SEO
- Increase dwell time on your website
- Build links from reputable domains
- Generate social shares – social users love video!
These factors aren’t just great for your users – Google uses many of these factors to measure website authority, helping you climb the ranks and expose your brand to a wider audience.
Get Your Video Seen by the Right People
You’ve got the script, you’ve got the stars, it’s time for lights, camera, action!
But creating a great video is only part of the battle. Ensuring it gets seen by your customers is absolutely crucial, and Impressive can make it happen.
We can offer you a range of video SEO services designed to get your video in front of the right pairs of eyes.
At Impressive, there’s three steps to video success:
Video SEO Strategies
1. The right host
Don’t just put your video anywhere. Choosing the right video hosting site gives your website a valuable link back to your website, raising your site’s authority without affecting page load times.
Equally, if you’ve got the bandwidth to spare, putting your video on your site can be great for SEO and gives others something to link to.
2. Rich snippets
Google is putting increasing focus on rich snippets. Ensure that you’re making the most of yours by optimizing your video summary and thumbnail for clicks. Adding required Schema.org code and submitting an XML sitemap can help you extend the benefits even further.
3. Be mobile-ready
Mobile video viewing has been more prevalent than video for years, so start acting like it. Optimize your video for mobile consumption and ensure you choose the right host – YouTube does most of the work for you!
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