ENGAGE & OPTIMIZE
Optimize your videos to connect with consumers when they’re most engaged.
BOOST YOUR BRAND’S RELEVANCE THROUGH VIDEO OPTIMIZATION
Video SEO is its own standalone discipline and, while your website’s SEO might be effective, marketing teams that want to stay relevant on major platforms like YouTube need to execute a brand-new strategy. Creating video content can be costly and time-consuming, so it’s vital that yours are optimized to be indexed on search engine results pages, to get your content ranking higher and trigger more conversions.
Your audience is searching for answers through the video medium, making it an essential avenue for marketers. Following tougher competition and the rise in the volume of video production across Austin and the United States, organizations that want to rank in universal search with a video have to adopt a data-driven strategy that performs.
DRIVING THE RESULTS YOUR TEAM WANTS
More views, increased engagement or a conversion boost? Whatever your goals, partnering with Impressive provides you with the tools and talent you need to achieve them. Our in-house combination of video experts, SEO technicians, creatives and digital marketing strategists works together as one complete unit to ensure your video SEO unlocks as many sales opportunities as possible for you.
Through an in-depth analysis of your consumers, competitors and industry developments, we draw upon our experience to create an optimization strategy that’s tailored to your objectives. This encompasses high-quality keyword and audience research, video transcripts and optimized content, and meta-data, alongside other proven approaches. Everything works together as one integrated SEO strategy that ultimately drives the results you expect.
Integrated strategies that generate quality search traffic
As one of the few digital agencies with an in-house video team, we’re able to practise maximum control over the quality of your media. If you prefer to create your own video content, partner with us to ensure it’s positioned in the digital landscape to perform at its best. Our specialists work together to give your entire search presence a boost, integrating your video SEO with website SEO, landing pages, social media, content marketing and more.
This means we don’t offer one-off solutions; we provide a results-driving partnership and become an integral part of your marketing team. Working with you on your long-term goals, our clients get their competitive edge through access to best-in-class talent, innovative tools, unparalleled experience and unique industry data. To find out how to optimize your videos for best performance, book a free strategy session with our senior specialists.
ENLIST THE SUPPORT OF A SEMRUSH PARTNER
+ 192%
increase in bookings YoY
+ 180%
increase in revenue YoY
+ 47%
growth in revenue
+ 143%
increase in total SERP presence
+ 5%
uplift in month 1 sessions
+ 20%
growth in organic sessions 90 days post migration
+ 160%
Increase in leads generated YoY
+ 65%
Decrease in CPA YoY
+ 151%
Over ROAS Projections
+ 16.28X
ROAS
A US Search Award finalist SEO and paid media campaign took Top Fitness from flat growth to a major boost in revenue
+ 26.66%
Revenue increase of YoY
+ 102%
Paid Search Revenue increased when compared to the previous 3 months.
+ 30.80%
eCommerce Conversion rate for paid search increased by
A consistent paid media strategy that brought France Luxe over 10x roas month after month
+ 15x
Return on ad spend
Hit your Goals
Our clients achieve more because we become their business partner, not a service provider. With one digital marketing agency responsible for your entire strategy, everything gets simpler. Hit your goals faster with the elite of Australia’s marketing talent who use tools, not shortcuts. Here’s how we do it.
A comprehensive audit
We’ll review all of your digital marketing channels and outline what’s working, and what needs to be improved.
Unique growth strategy
We’ll share our approach, covering how we’d scale your marketing – and how it relates to your objectives.
ROI projections
We’ll forecast the results you can expect, as well as your investment and the KPIs involved to get you there.