The SEO Content Writing Service That’s Bigger than Words
Skinny pages are out; thick content is in.
We all know that Google loves and recommends content-heavy pages, but you still need to be smart with what goes on your website.
That means no babble – and no BS!
The Impressive content team carefully craft every sentence to grab a user’s attention and ultimately sell your product or service. Intertwining creativity with technical SEO techniques is the force you need to push each customer further down the funnel.
With the perfect balance of direct-response copy and informative text, we grab every opportunity to reach out to your customers with both hands.
Only 22% of businesses worldwide claim to be satisfied with their conversion rate. That means the majority of businesses are doing something wrong.
We make sure 100% of our clients are satisfied, which is why we’re a leading local and international SEO agency.
Want a one-on-one conversation with our specialist consultant?
Let’s talk content!
Are You Being Heard
Churning out website copy is all well and good – but who is listening?
Marketers are spending more and more money each year on content, because the enormity of its importance is finally settling in. 61% of these marketers report experiencing challenges from SEO and search marketing…. That’s where we come in.
Creating unique, quality copy reaps rewards in 3 stages:
Attracting traffic
Engaging readers
Turning them into customers
With every brief put in front of us, we pride ourselves on creativity and that all-converting balance of quality and quantity.
SEO Writing Created for your Users, not Just Machines
Keywords continue to be the seeds of your strategy.
But, overfill your content with key phrases, and the garden becomes overgrown. No one – especially not Google – wants to fight through weeds to find what they’re looking for.
Our SEO content writing services are designed to strike the right chords with your users and search engines. Our skilled copywriters work closely with the SEO team to determine the best methods for getting your site to rank and bring in qualified traffic.
Taking into account page length, keyword density, your internal linking structure, page layout and the right headings, leave the leads to us.
A Content Agency that Lets the Results do the Talking
We love a good yabbering as much as the next person and we could brag about how awesome our copywriters are, but we let the results do that for us.
Our clients are consistently thrilled with our copywriting services because we get that magic formula right every time:
Speedy turnaround
As many amendments as you want
SEO-driven copy
Cost-effective services
Part of a full-scale strategy
Shall we Write your Success Story?
You want a wider audience to market to, right? Make Impressive your digital storyteller.
We’re ready to maximize your web pages so they’re a magnet to users, complete with the narrative that persuades them to make an enquiry or complete a sale. Unlike other agencies that rave about rankings, our end goal is making you money.
Offering powerful content writing services all around the US, we get your conversion rate up to scratch.
Speak to us now for copy that engages, excites and converts!
Copywriting Services FAQs
What Does Content Writing Mean?
Content writing is the online copy that usually describes a product or service, in order to promote it and encourage sales or conversions. It usually incorporates keywords specified by an SEO specialist, in order to help the page housing the content to rank higher on Google search results.
Is Content Writing the Same as Copywriting?
There is often confusion between the terms “content writing” and “copywriting”, which is understandable; the two are highly interlinked. That said, there are some ways to make a distinction and ensure you’re using the correct term. “Content marketing” refers to the ongoing creation of original, long-form content such as blog posts or eBooks. It’s intended to provide entertainment or information to readers, and place the brand as an industry expert. “Copywriting” on the other hand, refers to short-form features such as headlines and meta-descriptions. Often, it’s acceptable to use the terms interchangeably.
How to do Content Writing for Websites
Quality, effective content writing takes time to perfect. Copywriters should be knowledgeable in the area of SEO, or at least have access to SEO specialists they can get assistance from. SEO is the foundation of content writing, but it’s also important that the writer is able to craft digestible and engaging copy, to keep readers interested. In short, it’s about finding the balance between appealing to search engines and appealing to humans.
What does Content Writing Include?
Content writing is the umbrella term for all promotional copy that’s created for a specific audience and context. It is usually just one aspect of a digital marketing strategy, that might also include SEO and social media marketing, for example. Content writing includes headlines, meta-descriptions, paragraphs, keywords and anchor text for internal linking. You’ll find content writing on websites in the form of blog posts or product descriptions, but social media posts are also classed as content.
What does SEO Content Writing Mean?
It’s important that content is optimized for search engines so it ranks higher and can be more easily found by relevant users. SEO content writing is created for the purpose of bringing more traffic to a website, so is woven with a healthy keyword density and internal linking. It’s important to engage a specialist when it comes to SEO content writing, as it can be a delicate process and when done wrong, can negatively affect a site’s ranking.
How Much does Content Writing Cost?
The rates of content writing varies depending on the quality of the writer you engage with. Content writing is an embedded part of our services at Impressive, so pricing varies depending on your overall strategy and whether you need a landing page, blog post, SEO content writing or something else. Speak to our strategists if you’d like a quote.
How to Improve Content Writing
If you’re a naturally talented writer, you’ll find content writing comes more easily to you. However, you can’t rest on your talents as online writing is a different ballgame to non-digital copy, so practice will improve your skills substantially. Ensure you are creating content for your target audience, and use an online reading test to ensure the right people will be able to easily consume your content. As a basic guide, use short sentences with clear headings and use the active voice, rather than passive, wherever possible. Remember to write as though you’re addressing one person rather than a large customer base for more personalization.
Is Content Writing Important?
The importance of content writing is becoming more and more understood by every business owner. Without it, your website would be empty, which is devastating for SEO, leading to an extremely high bounce rate. It will not provide the information your potential customers need and you’ll seem unprofessional. It’s been known to increase conversion rate by as much as 113, so yes, we think it’s very important!
Talk about a Tailored SEO Content Writing Service
Get in touch today!
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"content": "<h2><b>What Does Content Writing Mean?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Content writing is the online copy that usually describes a product or service, in order to promote it and encourage sales or conversions. It usually incorporates keywords specified by an SEO specialist, in order to help the page housing the content to rank higher on Google search results. <\/span><\/p>\n<h3><\/h3>\n<h2><b>Is Content Writing the Same as Copywriting?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">There is often confusion between the terms \u201ccontent writing\u201d and \u201ccopywriting\u201d, which is understandable; the two are highly interlinked. That said, there are some ways to make a distinction and ensure you\u2019re using the correct term. \u201cContent marketing\u201d refers to the ongoing creation of original, long-form content such as blog posts or eBooks. It\u2019s intended to provide entertainment or information to readers, and place the brand as an industry expert. \u201cCopywriting\u201d on the other hand, refers to short-form features such as headlines and meta-descriptions. Often, it\u2019s acceptable to use the terms interchangeably. <\/span><\/p>\n<h3><\/h3>\n<h2><b>How to do Content Writing for Websites<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Quality, effective content writing takes time to perfect. Copywriters should be knowledgeable in the area of SEO, or at least have access to SEO specialists they can get assistance from. SEO is the foundation of content writing, but it\u2019s also important that the writer is able to craft digestible and engaging copy, to keep readers interested. In short, it\u2019s about finding the balance between appealing to search engines and appealing to humans.<\/span><\/p>\n<h3><\/h3>\n<h2><b>What does Content Writing Include?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Content writing is the umbrella term for all promotional copy that\u2019s created for a specific audience and context. It is usually just one aspect of a digital marketing strategy, that might also include SEO and social media marketing, for example. Content writing includes headlines, meta-descriptions, paragraphs, keywords and anchor text for internal linking. You\u2019ll find content writing on websites in the form of blog posts or product descriptions, but social media posts are also classed as content.<\/span><\/p>\n",
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"content": "<h2><b>What does SEO Content Writing Mean?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s important that content is optimized for search engines so it ranks higher and can be more easily found by relevant users. SEO content writing is created for the purpose of bringing more traffic to a website, so is woven with a healthy keyword density and internal linking. It\u2019s important to engage a specialist when it comes to SEO content writing, as it can be a delicate process and when done wrong, can negatively affect a site\u2019s ranking.<\/span><\/p>\n<h3><\/h3>\n<h2><b>How Much does Content Writing Cost?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The rates of content writing varies depending on the quality of the writer you engage with. Content writing is an embedded part of our services at Impressive, so pricing varies depending on your overall strategy and whether you need a landing page, blog post, SEO content writing or something else. <\/span><a href=\"https:\/\/www.impressivedigital.com\/contact\/\"><span style=\"font-weight: 400;\">Speak to our strategists<\/span><\/a><span style=\"font-weight: 400;\"> if you\u2019d like a quote.<\/span><\/p>\n<h3><\/h3>\n<h2><b>How to Improve Content Writing<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">If you\u2019re a naturally talented writer, you\u2019ll find content writing comes more easily to you. However, you can\u2019t rest on your talents as online writing is a different ballgame to non-digital copy, so practice will improve your skills substantially. Ensure you are creating content for your target audience, and use an online reading test to ensure the right people will be able to easily consume your content. As a basic guide, use short sentences with clear headings and use the active voice, rather than passive, wherever possible. Remember to write as though you\u2019re addressing one person rather than a large customer base for more personalization. <\/span><\/p>\n<h3><\/h3>\n<h2><b>Is Content Writing Important?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The importance of content writing is becoming more and more understood by every business owner. Without it, your website would be empty, which is devastating for SEO, leading to an extremely high bounce rate. It will not provide the information your potential customers need and you\u2019ll seem unprofessional. It\u2019s been known to increase conversion rate by as much as 113, so yes, we think it\u2019s very important!<\/span><\/p>\n",
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